100% Free Tuition


Your future grown with love, not loans.

For more than 60 years, Herschend has been rooted in love – it’s how we treat our guests and one another. GROW U. is love in action – an investment in our family of employees to pursue their dreams debt-free. GROW U. ensures your future is grown with love, not loans.

It’s important that our employees have the opportunity to grow – whether to pursue a new dream or advance their career with us because our team members’ success is truly our success – and that’s why we’re thrilled to make this benefit available to all, regardless of their role in the company and without the burden of debt.

We care about your personal and professional growth

  • 100% free tuition, eligible from day one of employment.
  • GROW U benefits fully cover the cost of tuition, fees, and all required books and supplies.
  • 108 fully-funded programs from 30 Universities including Business Administration and Leadership, Finance, Technology, and Marketing.
  • Additional 149 partially-funded programs in the fields of Hospitality, Culinary, Engineering, Human Resources, and Art Design.


Ready to get started?

It’s simple! Active employees just follow these steps:

  1. Visit https://herschend.guildeducation.com/partner
  2. Create an account and complete your profile.
  3. Browse the Guild Learning Marketplace to view all available programs.
  4. Choose a program and click “Apply now”!

Hear From Andrew Wexler Herschend Enterprises CEO

Get The Latest News and Special Offers

Subscribe to our newsletter, special offers and promotional emails.